Persuasive Marketing blog is a collection of inventive thinking, interesting articles and real life experiences shared by our consultants and clients.

Enter your email address:

Delivered by FeedBurner

First Impressions Count: Is Your Corporate Website an Asset or a Liability?

The credibility and purpose of a website is assessed in as little as five seconds time. That’s it. A cursory glance is all it takes for users to decide whether they might consider doing business with your company or not.

Poor navigation, cluttered pages and slow performance can lead to snap judgments about the legitimacy [...]